iunie 22, 2021
Murrelektronik becomes part of the Maschinenraum innovation ecosystem
Oppenweiler / Berlin, 06/22/2021 – Murrelektronik (https://www.murrelektronik.com), a specialist in decentralized automation technology, has joined the Maschinenraum (proper name, German for “engine room”). The Maschinenraum is a shared innovation ecosystem for SMEs by SMEs. Over 20 German medium-sized and family-owned companies have formed an "alliance of the willing" with the Maschinenraum to work together on the digital transformation of business models including the world of work. Murrelektronik will use its membership to share ideas on how to deal with challenges resulting from change, talent management and system/solution design.
Murrelektronik develops, produces, and sells state-of-the-art, decentralized automation technology for machines and systems. The family-owned company employs about 3,000 people worldwide and sells its products in more than 50 countries. Murrelektronik systems and components are used in a wide variety of industries. Murrelektronik prides itself on working with its customers to develop customized automation solutions that are both innovative and financially sound.
Impulses for data-based business models
"Exchange with others is critical to Murrelektronik’s success. By joining the Maschinenraum, we are taking the next step – engaging with and sharing best practices with other medium-sized companies and the Maschinenraum team in order to better, and more sustainably, master the challenges in cultural and digital change," says Markus Nigg, who is responsible for product management at Murrelektronik, among other things.
At Murrelektronik, customer benefits are deeply rooted in our DNA. Currently one of the biggest efforts is to use and monetize the data generated when using our products for case studies. "Our goal is to ensure that we offer the right solutions for our customers and their customers in an increasingly data-based value creation. To this end, we are developing data-based business models – with feedback from the Maschinenraum – that expand our and our customers' core business," says Paul Zeller, Head of Digital & Strategic Projects at Murrelektronik.
The commitment to this new shared innovation ecosystem is also set against this background. "With the Maschinenraum, we offer the ideal environment for developing digital innovations in a network. Murrelektronik exemplifies the core idea of our alliance: Only through mutual exchange, can the innovative power of the individual fully develop "," says Tobias Rappers, Managing Director of Maschinenraum.
About the Maschinenraum:
The Maschinenraum, a shared innovation ecosystem by SMEs for SMEs, unites German SMEs and family businesses to boldly shape the future. Already, more than 20 family-owned companies – including Viessmann, Fiege Logistik, Dussmann Service and Paracelsus Kliniken – have joined the Maschinenraum to work together to drive the digital transformation of SMEs.
Murrelektronik is an internationally operating family-owned company in automation technology. More than 3,000 specialists in 50 countries work on economical and efficient electrical connections in machines and systems. With customized systems, Murrelektronik connects all electrical assemblies – signals, data, and energy.
The holistic approach to solutions increases customers' competitiveness. This is achieved via decentralization, which moves assemblies out of the control cabinet and next to the process.
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